201: What Is Personal Branding? ft. Ryan Alford

December 04, 2023

In this riveting episode of "The Root of All Success," host The Real Jason Duncan dives deep into the realm of personal branding, unraveling its mysteries and exploring the transformative impact it can have on one's professional and personal journey. Joining him in this enlightening conversation is none other than, Ryan Alford.

Discover why personal branding is not just a buzzword but an essential tool for success in various aspects of life. The Real Jason Duncan and Ryan Alford shed light on how cultivating a strong personal brand can open doors, forge meaningful connections, and shape the trajectory of your career and personal growth.

Whether you're an entrepreneur, professional, or someone eager to enhance your personal and professional presence, this episode is a must-listen. Gain valuable insights that transcend industries and professions, and learn how to harness the power of personal branding to propel yourself towards unprecedented success.

Tune in now to "The Root of All Success" as The Real Jason Duncan and Ryan Alford unpack the secrets behind personal branding, inspiring listeners to embark on a journey of self-discovery and intentional personal development.

Ryan’s Website Link: https://takeavaycay.com/

Ryan’s Social Media

Personal: @ryanalford

Podcast: @the.rad.cast

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This episode is sponsored by Dubb. Up your email game and make videos that convert! Get two free weeks and 50% off your first two months with this link: therealjasonduncan.com/dubb

Episode Transcript

this is Ryan Alford you got to listen to me on the root of all success with the real Jason Duncan I'll talk everything personal branding living a radical life and how to get ahead baby let's do it we'll see you on the root of all success welcome to the roote of all success with the real Jason Duncan a podcast that explores how the world's most powerful entrepreneurs unlocked success and how their stories can help help you do the same a successful educator turned entrepreneur Jason has built multi-million dollar businesses that have been featured in Inc magazine and Entrepreneur magazine his life's Mission now is helping entrepreneurs live what he calls #the exit lifestyle introducing tedex speaker mastermind leader author entrepreneur cigar fishing anado motorcycle Enthusiast and and host of the root of all success the real Jason Duncan the real Jason Duncan hey there welcome to another edition of the show I am the real Jason Duncan and today my guest on the root of all success is none other than Ryan Alfred he is from Greenville South Carolina we're going to talk about two being two Southern Boys on the show a little bit uh he defied conventional paths becoming the first Alfred in his family to earn a college degree and then he went on to work as a junior account executive client Acquisitions and Etc with big name corporations like Verizon and Google and apple which is why he ended up in New York City got five promotions in seven years he was killing it in the corporate world but then he came back home back home to uh to Greenville in 2014 and following a costly Divergence into entrepreneurship he rediscovered his Forte which is leading agencies and that's when he founded radical achieving eight figures of Revenue in just five years solidifying his personal brand across major social platforms now he is the host of the very popular podcast called radc and I was actually a guest on his show it is the number one marketing and business podcast on all of Apple so you got to go check out rcast and aside from that he founded a company called social house which is a co-working Lounge in downtown Greenville South Carolina he Al co-found of vacay which is a leading manufacturer plant-based Wellness uh I want you to please help me welcome the one and only Ryan offered to the show hey Ryan welcome to the show my man what's up brother thanks for having me on Jason well I'm glad you're here I had a good time on your show not too long ago and uh now we're doing uh the old industry podcast swap which I Absolut absolutely love I don't know where you I mean you you're probably double you're double deep than me in the podcast this is episode 201 you're over 400 so you've been doing this longer than me but but I love it when I get a good guest who also has a podcast or vice versa because you get double the conversation double the social media it's uh so I'm glad you're on here today man this is great we love synergies and uh it always helps when uh you got a fellow person in the industry we can uh I don't know hopefully breathe life into each other's uh Audi es and uh tell a good story well we got two Southern Boys here today too I'm out of Nashville you're out of Greenville South Carolina and I think we talked about this on your show I I lived in Taylor's South Carolina which is right outside Greenville for one summer when I was in college over there spent a little bit of time in Greenville but from what I understand I haven't been back since then but from what I understand Greenville has been popping man it's growing quite a bit yeah it's booming man we're on uh I want to get us I want to quiet the noise like it's like we're all the list cond ass top small cities and you know best places to eat in the South and best I don't know you name it we've kind of been on the list it's a it's a happening town and it's cool we live right downtown and my wife and four boys so we're right in the thick of it but it it's a lot of fun great place to eat and a good place to raise a family so you've uh you've been doing podcasting for a long time now you've got a great show it's uh I think what's what's the lades it's the number one marketing and business podcast on Apple which is that's that's pretty amazing so how do you do that how do you get from Hey I want to start a podcast to the number one marketing and business podcast on Apple how does that happen you know I I uh Jason I I've been in the business a long time and I use you you'll hear me on this show I use a lot of statements like acronyms and I'm an acronym guy a quote guy and this will sound maybe a little gross at first and if you've heard it before it won't be like I like to eat my own dog food so what does that mean it means take your own advice so I you know I've spent 20 plus years in marketing and advertising and you know part of my stick and what I believe to be true or know to be true because I've lived to breath and watch it is that anything great and branding especially takes time and you know like when you're wanting to build a brand you're wanting to build a multi-million dollar company it doesn't happen overnight and the rad cast again we're five years on air it's been an overnight success in five years 400 episodes and about one million hours of work true you know a lot of things have happened you know I tripled down on my personal brand the podcast and sticking with it we've done two episodes a week for five years years we're at 400 episodes and a lot of it's longevity but I'll say good things happen over time what I get I got better you know you start out you learn how to talk how to bring stories along how to have conversation ask great questions and so over that time I think I've gotten better but I've also leveraged some techniques that I that I preach all the time both whether it's a brand or personal brand or myself which is go big and so even when the rad cast was in its early phases especially you know maybe the first six months were kind of warming up but then I'm like okay I'm I'm G to stick with this I'm going to go big I always reached higher for guest reached higher for getting borrowed interest from other topics having stories about things that were relevant in the news and because we have a week we have two shows a week we have a guest episode and then a weekly marketing and advertising news show but I always tried to be more mainstream more topical with both guests and interest levels and I think it did two things it took longer for us to maybe get to number one I think we could have gotten to to the top 10 very quickly if it would have been very surgical you know today we're going to learn about SEO the SEO is this and we're going to learn about digital marketing and I could have been very clinical with it because I had that background but I wanted to make it topical and interesting and I wanted to create I don't the Joe roken of business podcasts you know I wanted to be likable interesting and bring topics that that had more Mass Appeal and so going for you know have the wall of of of of Fame behind me of guests that we've had on you know TV stars athletes everybody's got a business and marketing story so I always went big with guests and and drawing business stories out of them and then our weekly marketing news having you know topical interesting topics so you're doing two shows are the are the two shows per week under the same brand rad cast yes it's the radc and two shows all right so so everybody needs to go go to Apple go to go to Apple podcast Spotify wherever you list to podcast look up radc if you can't spell that you're probably listening to the wrong show but r a DC a s t it's a radc and you're G to get like you said two episodes a week um when did you start doing two episodes a week versus just one or did you always do two it was probably 18 months is in you know it wasn't you know the math probably wouldn't add up to five years and 400 episodes it probably be more than that but it was probably 18 months in we went it may have been even sooner than that a year to 18 months in we just went all in two shows a week you know making it you know the guest episode and then the topical and I mean you know we can go there now we can go there later with some of the kind of plans it's funny you ask you know like under the same moner but we're growing the whole rag cast into a podcast Network and already have shows underneath our umbrella and growing that can Leverage The tactics and techniques you know the high tide raises ships and so it's not that aren't just marketing shows and my show might actually become something different you know the Ryan offord podcast or something like that so you know we can go down all the roads Jason yeah well I well as a as a fellow podcaster it's really interesting to me how how you do how you've done what you've done to get number one I I look at I look at what I've experienced you know I've recorded one episode I would record three episodes per per time I would record because I was doing them in person but I wouldn't and I would do it every other week but then I wouldn't release them for months and that just seemed crazy and then eventually I just moved over to doing digital like this instead of started Zoom for a while then went to Riverside which is what I use now which I love but um I started doing two episode releases per week I guess this year and of course it is it's double the work I mean it's double the recording time that that I was talking to your producer before Cameron and she I was telling her like yeah we had to I'm a little ahead right now because this episode we're recording 1st of November doesn't come out till the 4th of December at least that's the plan so I'm a little bit ahead but I I I would be interested to know how you've experienced a um a bump in ratings or listeners when you went from just guests to guest plus topical or did you do it the other way it was topical then you introduced guests which way did you go and then how did it show up different in your podcast it was guess and or monologue about a topic mainly guess and so you know i' talk something topical like I mentioned you know not just making it SEO and digital marketing all that but I would talk about something topical for 20 minutes or so and then it was but it became guess Focus real fast you know I I I found myself like listening to myself and going I think if you're looking for knowledge the knowledge was there it just wasn't as interesting as I wanted it to be so doing a little self-critique and so started having guests on and and having the interplay of that and then top the topical you know came you know a year or so into it trying to add you know guest episodes are very Evergreen you know like they they last a long time unless it's just some you know getting down a road that's you know but you know advice that Mark Randolph the the founder of Netflix has is pretty Evergreen you know like what we talked about and his history and so I wanted to have the componentry of Evergreen guests that were you know as big as we could get them combined with something topical now for a reason to want to tune in every week like to get the week in marketing and business news and to get some insights around what that meant from a marketing standpoint because that's what I'll do we'll talk about we might talk about Kim Kardashian doing something crazy but I usually tie it back to a marketing lesson well you know she's doing this because she want to get attention and attention is a currency and here's how you can translate that to your brand so I wanted to get back to being able to give my perspective but not just in a kind of boring monologue and I always have a co-host that kind of varies right now my business partner Chris Hansen does it with me um but I've had varying co-hosts that that do the marketing news it's interesting that you mentioned Mark Mark Randolph did you have you had him on the show yeah he was one of the first 100 well so so I have been tracking tracking that dude down like a stalker for the last year man so I reached out to him after I read the book um what is the name of the book I can't believe it just completely escaped my mind but anyway it's his his book about the beginning of Netflix and in the book he says hey here's my email address if you got questions email me so I took it to heart I'm like hey I'm gonna email him so I so I emailed Mark said hey man I how's the show I want you to come on the show will you be a guest and he kept put me off look at that like there he is there he is he's on the wall of he was just out of out of view here so yeah there he is but he he so he finally after me just pester ing him appropriately he finally just said I think last week we communicated he goes hey man I got a friend that moved to Nashville I'm gonna be coming to Nashville sometime soon why don't we just do this in person like that's not even what I was asking for but yes yes so I can't wait to meet him and and you've you've obviously done a really good job of getting some high level people on your show so congratulations on on that level of success so what um let me ask you a technical question about personal branding before we start talking about General things about success what is in your opinion Ryan Alfred who's got 400 podcasts you've been K you know episodes you've been killing it got a great brand what is personal branding in your words yeah it's the ampli amplification of your personality your expertise and your Authority so you know the word branding and and personal like you can say what's everything you do but if if if you have a perspective and you have authority and you have knowledge if you aren't amplifying it if you aren't and what I mean by that is reaching frequency I.E the the keys to Media which is more people seeing your messages more times that's really what media is and social media and TV and and traditional media all amplify messages and so I think personal braining is the amplification of your life in a lot of ways um we try to over complicate it but that's really what it is and it's doubling down on the amplification of those things because we all have those things we all have a personality we all have expertise in something we all have knowledge we all have we're a Authority even if it's behind the scenes and all we all have those things but it might be happening you know in your own Silo and personal branding is just amplifying that so more people know it and I you know I've coined the phrase and have a trademark behind it pays to be known so that's what it is so I that's probably the best definition that I've heard so congrats on coming up with that but I love this I wrote it down amplif if a of your personality expertise and knowledge and and so as a per as someone who is building a personal brand what would you say are the top two or three tactics that we can do to build a personal brand let's take a quick break to thank our amazing sponsors for making this podcast [Music] possible as an entrepreneur I know that you have to deal with sales on a regular basis I mean every entrepreneur does and if you aren't paying attention to sales as an entrepreneur you're not going to be an entrepreneur for very long but I've got a sponsor of this show called dub that helps you bring the personal back to sales if you want to figure out how to improve content creation imp improve client trust uh improve your sales process decrease the sales cycle because we all know time kills deals if you want to increase client bookings and increase conversions you need to take a look at dub there's a special offer for dub for listeners to the root of all success at thejason duncan.com duub and that's dub what dub does I've been using this for years I'm a huge fan and I'm so honored that there are uh primary sponsor of the podcast but they have helped over 60,000 businesses around the world communicate better to make sales easier to make sales more personal and it's built dub is built for growing teams I mean you can set up video emails you can set up custom onboarding you can do admin reporting uh anything you need around video and sales and automation dub is there you can try dub now your conversions to sales are waiting all you got to do is go to thejason duncan.com dub and there you're going to get two weeks for free to try dub plus you're going to get 50% off your first two months of dub you can't you can't beat that so go check it out go to thejason duncan.com SL duub thanks for listening to our sponsors now back to the show yeah I mean number one you have to start from a place of authenticity so okay people hear that term it sounds I mean it's it's sort of vague or cliche maybe but what I mean by that is you've got to be the real you and you've got to amplify you you can't amplify a fake financial position you can't amplify a fake set of knowledge you can't fake or amplify a non version of yourself because you can never either outrun it or or keep or live up to it so you have to really amplify and bring to life the real you and you know the real per your real personality and it starts with being you and showcasing the real you in ways that are authentic to what you stand for and what your knowledge is because everybody has knowledge in something whether you're a basket weaver or accountant or whatever you know demonstrating and sharing that with the world in something that trans that's authentic back to yourself so authenticity that's that's a kind of a meth a methodology or mindset about doing a personal brand you got to be authentic are there any special like specific tactics though like is is a podcast necessary is writing a book necessary is doing events necessary what what what is your opinion about that you have to have consistent content so look content is King so content drives the personal brand because and content comes in the in the written form the visual form and the audible form so writing video Andor speaking which is audio and that can be in Live recorded or in person and so you have all of those channels and so thus you have to create content for each one of them where your audience is that you're trying to influence I.E customers I.E relationships that will bring benefit um and so I always tell people there are certain cheat codes to you know that getting to that content a lot of people have a hard time just flipping on the camera right and going hey well I'm Pete and I'm going to tell you about lawyering you know like it's not always that easy podcasting is always the first cheat code for me it was my cheat code I'm not I'm gotten pretty good and comfortable in front of the camera and talking and I can play that role but it didn't come natural and I didn't want a camera just following me around Gary ve style from 15 years ago so podcasting where your naturally creating content in a long form is a cheat code for personal branding because you get an hour 45 30 minutes of content that you can cut up that you're generally sharing something that's related to your expertise and or tying yourself to a guest here's the real cheat code that's bigger than you their circle of influence shares in your circle which makes your circle bigger which grows your influence borrowed interest yeah leverage leverage positions are really undervalued maybe not undervalued but under under or not understood misunderstood because leverage you know Leverage is using like you said someone else's audience or someone else's knowledge someone else's expertise or someone else's personality as we're talking about just the things that personal branding is the amplification of Personality expertise and knowledge well you can leverage other people's personality other people's expertise other people's knowledge and and to a degree that's what I'm doing right now with you you're on my show and I'm leveraging your stuff well conversely you're doing the same thing this is why I love podcast swapping because you can take this and you can leverage you know my personality expertise and knowledge to your audience as well so I think everyone behind me this wall behind me there's a reason it's here it on the screen it's leverage well you gotta go so if you're listening to this on Spotify or apple podcast you got to go look at this on YouTube at thejason duncan.com uh well you can go to the you youtube.com thejason Duncan that' be the easiest way to get there and watch this episode because behind him he's got Tariq El Musa he's got Grant Cardone he's got Bruce Buffer uh he's got Pace morby uh Casey web I'm looking at some of the other people he had he had Mark Randolph on there these are people that have been on his show and dude has got the Ryan's got these pictures behind him on purpose yeah like it's it's a it's a way to we could look at it as braggadocious or saying hey look what I did but that's the way the world works were leveraging he's leveraging the fact that he's met these people and had them on a show so there that's exactly what we're talking about now let me shift a little bit because the name of the show is the root of all success so I want to ask you if you had to look back at all the success that you've experienced and and I read I read your bio at the beginning of the show for everybody to know where you went from Junior account executive getting five promotions and all that stuff but now as you look at all of the things you've been able to succeed in if you had to narrow it down to one key that allowed you to become successful what's that one key that Ryan used to unlock it you know and I think it's the key for me and it's the key that I Peach to preach to others there is only one Monopoly that's allowed to exist today that's being yourself it can't be duplicated and when I unlocked the power in myself the freedom and I did this early on especially in my career which is why I was highly successful which was I was unapologetically Ryan offord and that was the key to my success was I number one I have no rear viw mirror I and I also stay in my lane and don't really like compare myself to other people and I think the key to my success I've gotten as far as I've gotten and some might say only as far as I've gotten purely on being Ryan alord and and really just quite frankly not giving a [ __ ] about what anyone else thinks or does and but I've also but I'm grounded with a moral compass and I grew up with a family that taught me right from wrong and like had all these other you know things that influenced who Ryan Alfred was but I think that's the number one key all right I can deal with that and that also plays right in with your definition of personal branding is that that first key that authenticity um making sure you're authentic to make sure that you are showing up as you and not as anybody else and that leads to success so how do you define the word success success to me and you know you'll see this in my content success is equal to freedom to me those are interchangeable like if I do those you know what they I want to say brg and Stratton I think that's a motor but it is lawn but isn't there a the Myers Briggs or Myers Briggs Myers Briggs the personality test I always come out like where you know I need like Freedom Is Like H highly important to me and you know like people controlling you might say it's stubborn you might say it's like and look I had a boss for 17 years and did really well so wasn't like I couldn't Never Be My Own Boss but Freedom means a lot to me and so success to me is getting to a place where you truly have we never none of us have a 100% let's just be honest if if you have a wife or kids or other things there's always variables that control your time on some level but let's just call it 95% having control of what you do when you do it is success to me and let's be honest money and and S and things that come along with being successful in business play a big role in that but but freedom to me defined success so having freedom and having control over what you do and when you do it uh I would agree 100% that that is a definition of success one that I can line up with but using that as the definition of success do you consider yourself to be a successful person um on a one to 10 scale I put me at like a six and a half so really I have and I have 95% control of my freedom but I have big aspirations so you know I'm I'm 6.5% you know or 65 we're do we're getting into math equations math I don't you know consider myself math major but I'm I'm I'm getting there and I'm more successful than a lot of my friends growing up and other people but but again I have but I put I have high aspirations 6.5 out of 10 I take you know that's all right I you know from outside looking in we we disagree with you and say no it's got to be much higher than that but you're the only one who knows how you truly measure up to that so well you measure up to what I want versus what the world thinks I mean my friends and family would probably put me in a dine you know but I look I want it all baby I want it all who was the who was the girl was it veroa Sal in the will yeah I want to be a combination of her and Charlie yeah I want Charlie's demeanor and her drive listen we should write a book on this this is we could use the business principles from willly Wonka we could take the that's a great idea man we should Charlie Sal salt or Vera what was his last yeah what's his I don't even remember his last name is Charlie it was just Charlie I guess adopted by Willie eventually Willie I don't know gu Charlie Wonka well so what if you had to uh to now just kind of stare at the camera and look look the re look the listeners and the viewers in the eye and you say listen man if you want to be successful you got to do this uh now I'm going to take I'm going to take your key to success which is authenticity take that off the table because we already talked about it but like let's get down to tactics dude you got to do this if you want to be successful what does Ryan offred say yeah you gotta you gotta know that you don't have it all figured out but their success leaves cues Clues excuse me clues tie yourself to successful people put yourself in the room listen look knowledge has become really cheap and I don't mean that negative I mean the availability you can go learn from the Jason Duncan of the world you can go learn from The Mark Rands of the world you need to put yourself in the room with these people either virtually or in reality by you know being coached by them signing up with them being around them you are the product and it's cliche but it's so true of The Five People You surround yourself the most all that you got to remove as many negative influences as you can this is one thing that look the Ryan offered DNA I was born with DNA honestly at a higher level than most people that I just don't give a [ __ ] what people think you know and I'm gonna like drown it out but so many people have a have an inability to do that and so remove negativity all those negative voices from your world and surround yourself with with people that have the same goals and aspirations as you and not and you have to go seek knowledge from those that are already leaving the clues to success in the field that you're trying to go after and then you got a layer on you bring your side to it you know get get good at something become an expert at something you know something's got to be the niche it's okay to have five things I got got a hundred things that I'm into but I am the marketing Maverick I am the original you know true marketing Guru as far as like social media and all that goes can you hear me now the first iPhone launch the Droid campaign you know like real [ __ ] and you know because I paved in trailblaze that road you got to trailblaze in something you got to find a niche and then you can layer on to it love it man I love it well I wna I want to do one thing before we uh finish up the show today this is a personal interest of mine you started social house uh there in Greenville as a co-working lounge and if I if I am correct when I was an a guest on your show that's where you because I could tell it looked like people were walking around behind you you may be there now too I just can't tell but is is that where you were when we recorded my yeah that's where and that's where my studio is and I'm in here now we've just uh remodeled a bit okay so so question there I we live I live in the town of Gallatin Tennessee which is just North of Nashville um about 50 or so thousand people how big is Greenville I don't I don't know how big Greenville is greenville's I think we've got downtown I want to say like 60,000 or something County 60 to 100,000 now yeah so it's much bigger than Galla but we're right here on the edge of Nashville so millions of people all around us I I think that in our my area there's not a good co-working space there's not good places to go I'm not sure how many people would need it I think it's probably more than I anticipate or think about but I've been thinking about that would be a cool thing to do so has your experience with building that been worth it has it been good tell me tell a fellow entrepreneur and we'll let people listen in but like tell me what you know about building that has it been worth it and should I go try to do something like that yeah and May sell you a license or a franchise to social house so it's got it all figured out for you of course you will but it also no it's been very rewarding I I had the vision I've been in this space for like six years and it I started in here and it was a co-working space and I moved in here as a solo preneur uh and quickly grew my team I was growing quickly the guy that started it didn't like it so I bought the space and everything in it and the first couple years I kind of just kept it as a standard co-working space it did fine it was great it really offset cost and you know that but but I had the vision for this kind of more hybrid co-working social Lounge where live work play came to life you could see even before covid that um the the spirit of of work was and work just wasn't always linear you know like yes if you have to go somewhere and work at the factory or a restaurant or things like like that but most white collor work was becoming somewhat nonlinear and so we kind of embrace that we've got the chill we got a bar area and a half our space looks like a a cool you know sports bar slash coffee shop slash you know Lounge area uh where you can you know work but it's a little more laidback then half of it's got you know open air desk and things like that but it's been great man I mean you meet a lot of people you bring in like energy and um it's been fun kind of the concept of life love it man well congratulations on all your success and um it's it's going to be interesting to watch where rad cast goes as you start to expand that brand into bring other podcast under your umbrella um you know it's it's an honor and pleasure to know you to have you on this show I'm going to let you have the final word at the end of the episode today so Ryan what is the final word from you to my audience hey look you have one life to live you got to be radical baby like go big you know like live a radical life it's not about being uh famous it's about leaving a legacy love it Ryan thanks for being on the show man we'll talk soon thanks Jason well there you have it a very successful entrepreneur of building personal Brands and podcasts Ryan Alford thank you for being on the show my man I want everybody to go check him out at Ryan alfred.com newsletter Ryan offer.com newsletter and sign up for his free daily newsletter and it's all tips and tricks on marketing it's not a pitch not selling anything he actually is giving away free content to you go to Ryan offer.com newsletter and make sure when you get over there you tell them that you heard about him on the root of all success if you want to follow Ryan you can go follow him on all social media accounts Ryan Alford that's Ryan l r y a n Alford a LF o r d Ryan Alford and his podcast you can follow at the. R.C the. R.C but again big thanks Ryan for being on the show and congratulations on his over 400 episodes and this is just episode 201 for little old me but I'm on the way I'm gonna catch up with you Ryan I'm gonna be there but uh thank you for listening to the show today thank you for staying a loyal listener and subscriber commenter and reviewer on this show you don't know how much that means to me and podcasters like me when you take the time to go leave that review and to subscribe that's what helps us get this show in front of more people if you are a male entrepreneur between doing between three and $10 million annually listen up I have something I want to offer you I have a mastermind specifically curated for people just like you called the exitor club in the exiter club we work together on three things number one we're going to get you to the exit lifestyle soon as possible by helping you implement my xos system which is the exitor operating system that's the first thing we're going to do the second thing is we're going to help you build generational wealth through investing and putting your money in places where it will grow for you be a little soldier working 24 hours a day to bring you more money and then the third thing is we're going to work together to leave a legacy for 10,000 people helping them get out of poverty and mediocrity through the vehicle of Entrepreneurship if that sounds like something that's right up your something you want to do then I invite you to apply to become a member of the exiter club we've got some slots that are open right now and you can go and apply and see if you qualify go to the exitor club.com that's texi T club.com as spelled exitor like exit the word exit with an e on it the exitor club.com you can watch videos of things that we've done in the past some of our Retreats as a matter of fact uh po the day that I recorded this I just got back two days ago from our fall retreat in the Great Smoky Mountains and it was an absolute blast you get access to a lot of those things as members of the exert Club so go apply today and see if you qualify for membership and maybe we could be welcoming you at our next retreat in the spring which is going to be at the Hilton pad Del Carmen in Cancun Mexico next April so thanks again for listening I am the real Jason Duncan and as always Jesus is King attention business owners business owners feeling burnout from running your business uncertain if you're nearing burnout take our free 10 question business burnout test at business burnout test.com to discover where you stand with just 10 quick questions you'll learn how to immediately begin making changes to regain freedom and success cut your daily operations time in half improve your quality of life and prepare your business for your future exit without losing using revenue or profit visit business burnout test.com now and take the test thank you for listening to another edition of the root of all success with the real Jason Duncan if you've enjoyed this week's episode visit the root of all success.com to access the show notes and other helpful resources follow Jason on social media at the real Jason Duncan see you again next time here on the route of all [Music] [Applause]

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